Basic marketing

Name: Basic marketing
Author: / E. Jerome McCarthy, William D. Perrealt.

Author

Edition 1

81-85274-07-x.

list

شناسنامه

Main Entry

McCarthy, E. Jerome، نویسنده

Title and Author

Basic marketing / / E. Jerome McCarthy, William D. Perrealt.

Publication Details

دهلی نو : : Universal Book Stall، 1987م

Physical Description

xviii , 735 , 26 p.؛ ; 24 cm.؛ : ill..

Subject

Marketing
Management

Added Identifiers

Perreault, William D.، نویسنده .

Language

انگلیسی

Retrieval Number

Congress:

انگليسي.

Includes bibliographical references (p. 696-717) and indexes..