Marketing; theory and application

Name: Marketing; theory and application
Author: / [by] Walter B. Wentz [and] Gerald I. Eyrich

Author

Edition 1

list

شناسنامه

Main Entry

Wentz, Walter B، نویسنده

Title and Author

Marketing; theory and application / / [by] Walter B. Wentz [and] Gerald I. Eyrich

Publication Details

نیویورک : : Harcourt Brace and world، 1970م = , [1970]

Physical Description

xii., 689 p., illus.؛ ; 24 cm.

Subject

Marketing

series

(Harbrace series in business and economics؛ )

Added Identifiers

Eyrich, Gerald I، نویسنده .

Language

انگلیسی

Retrieval Number

Congress:

انگليسي.

Includes bibliographical references.