Marketing theory and practice

Name: Marketing theory and practice
Author: / Michael J. Baker...[et al]

Author

/ Michael J. Baker...[et al]

Edition 1

0-333-35399-4

list

شناسنامه

Title and Author

Marketing theory and practice / / Michael J. Baker...[et al]

Publication Details

همپشایر : : Macmillan، 1990م = , 1990, c1983

Physical Description

xiv, 426 p.؛ ; 23 cm؛ : ill., table..

Subject

Marketing

Added Identifiers

Baker, Michael J، نویسنده .

Language

انگلیسی

Retrieval Number

Congress:

انگليسي.

Includes bibliographical references (p. 383-421) and index.