Services marketing
/ Christopher H. Lovelock
Services marketing
Edition 1
list
شناسنامه
Main Entry
Lovelock, Christopher H، نویسندهTitle and Author
Services marketing / / Christopher H. LovelockPublication Details
ایالات متحده آمریکا : : Prentice-Hall,، 1991مPhysical Description
xvix, 526 p. ill.؛ ; 24 cm.Subject
ProfessionsMarketing
Service industries
Marketing
series
(The prentice hall series in maketing؛ )Language
انگلیسیRetrieval Number
Congress:
انگليسي.
Includes bibliographical references (p. 517-518) and index.
Includes bibliographical references (p. 517-518) and index.
