
/ editor - in - chief . Carl Heyel coordinting editor
Author
/ editor - in - chief . Carl Heyel coordinting editorEdition 1
Title and Author
Handbook of modern marketing . Voctor P. Buell / / editor - in - chief . Carl Heyel coordinting editorPublication Details
نیویورک : : McGraw - Hill، 1970م = , [1970]Physical Description
iv, (Various pagings) .؛ : illus .; 24cm.Subject
MarketingAdded Identifiers
Language
انگلیسیRetrieval Number