The marketer's handbook :
Laurie Young.
The marketer's handbook :
Author
Laurie Young.Edition 1
9780470746875 (hardback)
list
شناسنامه
Main Entry
Young, Laurie,1955-، نویسندهTitle and Author
The marketer's handbook : / Laurie Young.Publication Details
چیچستر : Wiley,، 2011مPhysical Description
xix, 494 p. :؛ 25 cm.؛ ill. ;.Subject
Marketing.BUSINESS & ECONOMICS / Sales & Selling
Language
انگلیسیRetrieval Number
Congress:
Dewey: 658.8
Includes bibliographical references(p. [469]-477) and index..
"This book has the potential to be a bible for the modern marketer, a reference book that will sit on any marketer's desk or shelf"--.
"This book has the potential to be a bible for the modern marketer, a reference book that will sit on any marketer's desk or shelf"--.
