Value-based marketing :
Peter Doyle.
Edition 1
9780470773147 (cloth)
list
شناسنامه
Main Entry
Doyle, Peter,1943-2003.، نویسندهTitle and Author
Value-based marketing : / Peter Doyle.Publication Details
چیچستر Hoboken, NJ : : John Wiley & Sons,، 2008مPhysical Description
xii, 367 p. :؛ 26 cm.؛ ill. (some col.), plans ;.Subject
MarketingManagement
Corporations
Valuation
Language
انگلیسیRetrieval Number
Congress:
Dewey: 658.8
Includes bibliographical references and index..
